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NATIONAL STRATEGY FOR MEDICAL AND WELLNESS TOURISM

NATIONAL STRATEGY FOR MEDICAL AND WELLNESS TOURISM

Why in News?

Recently, the Ministry of Tourism has formulated a National Strategy and Roadmap for Medical and Wellness Tourism.

About

  • Medical & Wellness tourism may be defined as ‘activities related to travel and hosting a foreign tourist who stays at least one night at the destination region for the purpose of maintaining, improving or restoring health through medical intervention’.
  • The main aim is to create a robust framework and synergy amongst the Ministries of Central Government and State Governments and Private Sector for promoting India as a Medical Value Travel (MVT) and Wellness destination.
  • For better implementations a new National Medical and Wellness Tourism Board will be created as Minister of Tourism as its Chairman.
  • It will provide a dedicated institutional framework to take forward the cause of promotion of Wellness & Medical Tourism.

Advantages of the Medical Tourism

  • India has world-class doctors and hospitals.
  • The cost of the treatment is as cheap as compared to other markets.
  • Cost-effective and affordable treatment options.
  • High-quality medical care and treatment facilities.
  • Immediate service.
  • Well-connected flight and excellent communication services.
  • Opportunity to travel.
  • Traditional Healthcare Therapies like Yoga, Ayurveda & Naturopathy.

Steps taken for the Promotion of Medical and Wellness Tourism

  • 'Medical Visa’ has been introduced, which can be given for specific purposes to foreign travellers coming to India for medical treatment. ‘E- Medical Visa’ and ‘E-Medical Attendant Visa’ have also been introduced for 156 countries.
  • The Ministry of Tourism provides financial Assistance under Market Development Assistance Scheme to Medical Tourism Service Providers accredited by National Accreditation Board for Hospitals & Healthcare Providers (NABH) for participation in Medical/ Tourism activities.

Schemes to promote Tourism

  • Iconic Tourist Sites Initiative
  • DekhoApnaDesh Campaign
  • PRASHAD Scheme
  • Swadesh Darshan Scheme

 

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